I hooked up with the Silverlake Lounge because the manager liked the work I did for the band, Decoded who had recently played on their stage. They were looking for a new logo that was reminiscent of an old sign that used to hang over the stage. The old sign was removed some years before-but it was always missed. The old sign said “Salvation” and it hung over their stage.
When I started to design this logo, I wanted to do something unique to Silverlake, that tipped the hat to the old sign and that was just cool. I decided on a dreamcatcher because Silverlake is sort of an artsy community. Hollywood is also somewhere that you go when you are following your dreams-or trying to find them. I wanted to keep the old simple font from the Salvation sign, and Mario wanted to have it look like there were still bulbs in the logo.
Right after we moved to Nashville, they had the logo made into a neon sign that now hangs behind the stage. I never got to see it in real life, but Mario sent me photos and since it is behind the stage-it is in a lot of photo’s. It is pretty amazing to see something that you design with pixels on a computer screen turned into something three dimensional. It looks pretty rad!